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Executive Summary

What We Found

66%

AI Now Powers Core Problem Solving

The dominant use of AI is no longer peripheral task help but research, analysis, and decision support. This signals that AI has become embedded in the center of day-to-day knowledge work.

79%

Human-Led Workflows Still Dominate

Nearly four in five respondents use AI as iterative support within a workflow still governed by human judgment. Adoption is broad, but authority and accountability remain firmly human.

59%

Verification Is the Real Acceptance Threshold

Most users do not consider AI output good enough until it has been checked or reviewed. The biggest friction is no longer generation alone, but the recurring cost of validation.

58%

Mental Load Shifts More Than It Shrinks

AI often removes repetitive effort but replaces it with oversight, checking, and higher-order decision work. Faster workflows do not automatically translate into less cognitive strain.

Why this matters · For SaaS vendors

Why SaaS Software Vendors Should Care About This Study

OPPORTUNITY 01

Win the First-Stop Moment

Vendor Implication
OPPORTUNITY 02

Build Verification Into the Product, Not the Manual

Vendor Implication
OPPORTUNITY 03

Sell Augmentation, Not Autonomy

Vendor Implication
OPPORTUNITY 04

Solve Cognitive Burden, Not Just Clock Time

Vendor Implication
OPPORTUNITY 05

Capture the Dual-Role Learner

Vendor Implication
OPPORTUNITY 06

Address Identity Anxiety to Win the Hesitant Buyer

Vendor Implication
Chapter 01

AI Enters the Core Workflow

AI is no longer peripheral: respondents use it heavily for research, analysis, and problem-solving, often as a first stop for new problems. Its role spans both execution and learning, showing that adoption is broad and embedded in day-to-day work.

Then once we have the data, we would use we we use a lot at an AI tool called Marvin. For, for doing the analysis, of, transcriptions. For for instance, for them thematic, thematic analysis, for cross participant analysis and for identifying certain patterns. And also, for analyzing surveys.

Principal UX Research Manager, Enterprise Technology

Listen
Key Finding
AI Anchors Research, Framing, and Drafting in Problem-Solving Workflows

Primary AI Use Cases in Problem Solving Workflows

Key Takeaways
01
02
03
Strategic Implication
Primary AI Use Cases in Problem Solving Workflows
Research, analysis, and problem-solving support66%
Operational and technical task support21%
Drafting, summarization, and content creation13%
Listen

So now research. When I'm looking for in-depth detail or historical information, or similar circumstances where manufacturing techniques have been applied, I now use AI for. Looking at case studies when I am trying to buy new equipment or introduce new processes I use AI to find out where these processes or equipment have prior previously been used and the rates of success I basically use it for research and data gathering and information compilation.

Principal Process Engineer, Industrial Manufacturing
when asked about Research, analysis, and problem-solving support
Listen

The easiest tasks to hand off are structuring information, summarizing content, and and generating first drafts because they're low risk and easy to review. Tasks that involve, judge accountability, or something that might impact people still feel uncomfortable to delegate.

Operations
when asked about Research, analysis, and problem-solving support
Key Finding
AI now anchors how people begin solving new problems

How AI Changes the Starting Point of Problem Solving

Key Takeaways
01
02
03
Strategic Implication
How AI Changes the Starting Point of Problem Solving
AI as a first stop for new problems42%
AI as a later-stage helper after human thinking starts31%
AI as an early brainstorming aid when stuck or unsure27%
Listen

Oh, it's completely changed the landscape for me, so it's essentially usurped Google Search as my first point of entry for, learning something new or approaching a problem.

Director of Marketing Operations and Automation, an innovation arm of a 7,000 person HVAC company
when asked about How AI Changes the Starting Point of Problem Solving
Listen

Doing an informational search about something that doesn't really relate to buying anything, has changed my starting point. From going to Google to going to AI.

Strategy Director, TBWA Amsterdam
when asked about How AI Changes the Starting Point of Problem Solving
Key Finding
AI balances learning and execution for most respondents

AI as Learning Tool Versus Execution Shortcut

81%
of respondents saw AI as both a learning tool and an execution shortcut
Key Takeaways
01
02
03
Strategic Implication
AI as Learning Tool Versus Execution Shortcut
Both learning tool and execution shortcut
81%
Primarily an execution shortcut
19%
Listen

So for me, I think that it does help me learn and build skills faster. And it also helps do the work faster as well. So it's it's not one of the other. It's both of them.

Senior Consultant, health company
when asked about AI as Learning Tool Versus Execution Shortcut
Listen

the AI helps me learn and kinda grow within the space, and then I think also helps me complete the work in a a faster pace because I have the expertise to review it and feel I have confidence in the outputs.

Head of Product, None
when asked about AI as Learning Tool Versus Execution Shortcut
Chapter 02

Trust and Risk Require Human Control

Because AI is useful but not fully trusted on its own, users build human-led workflows around it. They delegate broadly where risk is lower, retain review for critical work, and rely on evidence, plausibility checks, and verification before outputs are considered good enough.

I wouldn't say I delegate the task to AI. I think it's more like I collaborate with AI. I see AI as a partner in those tasks, so that I ask AI to ask me questions so that I can answer the question to get him to know my thoughts better, and I can, like, put my own ducks in a row with the help of AI.

Revenue Operations Manager

Listen
Key Finding
Human Approval Dominates as AI Supports High-Risk Review

Human Oversight and Approval Models

79%
of respondents described AI as iterative support within a human-led workflow
Key Takeaways
01
02
03
Strategic Implication
Human Oversight and Approval Models
79%
AI as iterative support within a human-led workflow
AI as iterative support within a human-led workflow
79%
Selective or escalated review based on stakes
13%
AI drafts, human reviews and approves
7%
AI is iterative support within a human-led workflow
1%
Listen

The easiest tasks to hand off are structuring information, summarizing content, and and generating first drafts because they're low risk and easy to review.

Operations
when asked about AI as iterative support within a human-led workflow
Listen

Yeah. Like, when I, used it for some contract review for, like, a vendor contract I was reviewing, especially when it pertained to security. It moved really quickly to review an entire document, but I I was unsure Like, I actually, like, went. And so then instead, I went into the document and read it myself. To double check that what it was saying was accurate.

Head of IT and Security
when asked about Selective or escalated review based on stakes
Key Finding
Broad delegation for routine work, human review for critical decisions

Delegation Boundaries by Task Type and Risk

66%
delegate broadly but keep human review for critical work
Key Takeaways
01
02
03
Strategic Implication
Delegation Boundaries by Task Type and Risk
66%
Broad delegation with human review on critical work
Broad delegation with human review on critical work
66%
Low-stakes and repetitive tasks only
29%
AI can assist but human review/final judgment is required
3%
Comfortable delegating most tasks
2%
Listen

All of those tasks, I'm very happy to hand off to AI. However, one quality check I always do before I pass it on to whosever that particular document needs to go to I do not currently feel comfortable delegating the final pass to AI that AI to check its own work because I have seen issues at times when I have given lots of commands.

Director of consultancy and services, large renowned university
when asked about Delegation Boundaries by Task Type and Risk
Key Finding
Trust depends on evidence, cross-checks, and personal plausibility

What Makes AI Outputs Trustworthy

Key Takeaways
01
02
03
Strategic Implication
What Makes AI Outputs Trustworthy
Trust based on sources, evidence, and verification49%
Trust based on personal judgment and domain plausibility45%
Trust based on prior reliability and practical usefulness6%
Listen

I trust it when I'm able to validate that it is correct. And I trust it by validating the source that it comes it came from. I question it when it's unable to give me a source.

Senior Consultant, health company
when asked about What Makes AI Outputs Trustworthy
Listen

Being able to see transparent sources, being able to see where my own work is cited or previous discussions are cited that pertain to specific clients and that pertain to specific projects.

Strategy Director, TBWA Amsterdam
when asked about What Makes AI Outputs Trustworthy
Key Finding
Verification is the line between usable and good enough

Thresholds for Deciding AI Output Is Good Enough

59%
said AI output is only good enough after verification or careful review
Key Takeaways
01
02
03
Strategic Implication
Thresholds for Deciding AI Output Is Good Enough
Good enough only after verification or careful review
59%
Good enough when it matches judgment and fits the ask
36%
Good enough as a starting point to move forward quickly
6%
Listen

I decide it's good. Enough when the logic is clear. The assumptions make sense, and that I can or defend the outcome myself, if I can't confidently stand behind it without the tool, I revisit or I'll have to refine it somehow.

Operations, None
when asked about Thresholds for Deciding AI Output Is Good Enough
Chapter 03

Efficiency Gains Do Not Fully Relieve Cognitive Burden

AI clearly speeds up work and creates time savings, but those gains do not cleanly translate into less strain. Instead, mental load often shifts into review, checking, and managing AI-supported workflows, leaving end-of-day drain largely intact.

So rather than have to take you know, one to two hours for research or whatnot, I can get the answers in minutes so I use it to speed along, the research function of my job and also the content generation part of my job.

Platform Architect

Listen
Key Finding
Automation saves time most, while some effort shifts strategically

Time Savings and Reallocation of Effort

Key Takeaways
01
02
03
Strategic Implication
Time Savings and Reallocation of Effort
Primarily saves time and speeds up work79%
Frees capacity for higher-value or more strategic work21%
Listen

I like to use AI for tasks that are more time consuming, repetitive, or not necessarily the best use of my time. And then that frees up the mental capacity for me to actually focus on things that are more important and that can move the dial for our clients.

Senior Consultant, Marketing Agency
when asked about Frees capacity for higher-value or more strategic work
Listen

Nope. I think, passing things like that off frees up a lot of you know, tedious time that I would spend doing things like create creating visual stimuli or analyzing data, and my time is better utilized doing tasks that are relevant to my clinical skill set or talking to my staff one to one, things that can't be done by AI.

Behavior Analyst, ABA Services
when asked about Frees capacity for higher-value or more strategic work
Key Finding
Mental Load Shifts More Than It Shrinks, Sustaining Drain

Impact on Mental Load, Stress, and End-Of-Day Drain

Key Takeaways
01
02
03
Strategic Implication
Impact on Mental Load, Stress, and End-of-Day Drain
Shifts or mixes the mental load rather than reducing it57%
Meaningfully reduces stress and mental load36%
Little change in overall drain7%
Listen

The mental effort has shifted rather than decreased. There's less strain from manual processing, and more focus on evaluation and judgment.

Operations, None
when asked about Impact on Mental Load, Stress, and End-of-Day Drain
Listen

I think it stay the same. If not, gone a little bit or increased, but that's just because now I'm tackling more things and just working on, like, just higher, heavier level stuff that typically wouldn't have worked on before. So it is essentially just shifted.

Product Management and Marketing, None
when asked about Impact on Mental Load, Stress, and End-of-Day Drain
Chapter 04

Human Judgment and Ownership Stay Intact

Even when AI improves confidence and supports output quality, respondents still position themselves as the ultimate decision-makers and owners of the work. This reinforces a tool-based framing rather than a handoff of agency.

It still feels like my work because I'm guiding the questions, evaluating the output, and making the final decisions.

Operations

Listen
Key Finding
AI raises confidence, but human judgment still calls the shots

Effects on Confidence and Judgment

53%
said AI increases their confidence while judgment stays human-led
Key Takeaways
01
02
03
Strategic Implication
Effects on Confidence and Judgment
53%
Confidence increases while judgment stays human-led
Confidence increases while judgment stays human-led
53%
Judgment mostly unchanged with AI as support
13%
Judgment unchanged and clearly self-trusted
11%
Judgment unchanged but more cautious or verification-oriented
10%
More dependence, doubt, or reduced self-trust
8%
Partial reliance on AI or external validation for confidence
4%
Judgment unchanged with AI as support
3%
Listen

So knowing having the experience to sense check what AI produces means that my abilities are more important than ever.

Senior Consultant, Marketing Agency
when asked about Confidence increases while judgment stays human-led
Listen

I don't necessarily feel like it's cheating. Like, I feel like I'm getting a result, and I'm still verifying the result.

Onboarding Manager
when asked about Judgment unchanged but more cautious or verification-oriented
Key Finding
Most claim authorship, but credit feelings remain mixed

Authorship, Ownership, and Feelings About Credit

Key Takeaways
01
02
03
Strategic Implication
Authorship, Ownership, and Feelings About Credit
Strong personal ownership with AI as a tool72%
Shared or reduced ownership of AI-assisted work20%
Mixed pride and cheating feelings8%
Listen

It still feels like my work because I'm guiding the questions, evaluating the output, and making the final decisions.

Operations, None
when asked about Authorship, Ownership, and Feelings About Credit
Listen

Ultimately, I'm I'm the one who's accountable for the work that I'm submitting and the work I'm presenting, etcetera.

Group Planning Director, advertising agency
when asked about Authorship, Ownership, and Feelings About Credit
Chapter 05

Augmentation Is Winning, but Identity Questions Remain

Most respondents currently see AI as augmenting rather than replacing human capability, but persistent concerns about work identity suggest a strategic opening. Solutions that strengthen human contribution, visibility, and skill development can build on this positive baseline while addressing lingering unease.

I think AI is shifting how people see their value, less as x executors of tasks and more as thinkers. Reviewers, and decision makers.

Operations

Listen
Key Finding
AI Augments Work, but Identity and Skill Risks Linger

Perceived Risks to Human Capability and Work Identity

58%
see AI mostly as augmentation, not a threat to identity
Key Takeaways
01
02
03
Strategic Implication
Perceived Risks to Human Capability and Work Identity
Mostly augmentation, not a threat to identity
58%
Feels both empowerment and threat to role or identity
40%
Worried about skill erosion and overreliance
2%
Listen

I do miss doing those tasks to a degree. I just feel like I a lot of the learning and, like, kinda in-depth understanding comes from, like, doing these kinda difficult tasks. But at the same time, it also gives me you know, more opportunity to push things out, to do things faster, to be more productive.

Senior Data Analyst, Data Analytics
when asked about Feels both empowerment and threat to role or identity
Listen

some in some ways happy because, obviously, they are freeing themselves up to but also a little bit worried that, you know, they may be replaced by AI because of the, actual ability of what it can do.

Cluster Pharmacist, Pharmacy Services
when asked about Feels both empowerment and threat to role or identity
Strategic Patterns

Cross-Cutting Themes

PATTERN 01

The Verification Tax

As AI becomes a common starting point for research and problem solving, users still do not accept outputs at face value. Human-led workflows, risk-based delegation, evidence checks, and explicit verification standards together show that productivity gains are accompanied by a recurring review burden.

Implication

The biggest opportunity is not just faster generation, but reducing the cost of verification through better evidence visibility, confidence signaling, and review-friendly output design.

PATTERN 02

Augmentation With Guardrails

Respondents use AI widely for high-value cognitive work, but they do so within clear boundaries: AI supports analysis, learning, and execution, while people preserve final judgment, review critical decisions, and maintain ownership over deliverables.

Implication

Products should be designed for co-production rather than full automation, reinforcing human authority while making collaboration with AI more efficient and transparent.

PATTERN 03

Efficiency Without Relief

AI saves time and accelerates workflows, but the benefit is not equivalent to reduced strain. Because users must still verify, supervise, and stay accountable for outcomes, speed gains coexist with shifted mental load and persistent end-of-day drain.

Implication

Winning solutions will target not only throughput, but also cognitive ease—helping users feel less burdened, not merely faster.

Quick Answers

Common Questions

Key Insight

How Central Is AI to Everyday Problem-Solving Work Now?

Strategic Recommendations

What This Means for You

01
Critical

Design to Reduce the Verification Tax

Prioritize evidence visibility, source traceability, confidence signaling, and review-friendly output formats. With 49% grounding trust in evidence and 59% requiring verification before output is good enough, the biggest product win is lowering the cost of checking AI work.

02
Critical

Build for Human-Led Collaboration, Not Full Handoff

Structure experiences around co-production, checkpoints, and clear approval moments rather than autonomous execution. This matches how 79% already work with AI and how 66% delegate broadly only when critical tasks remain under human review.

03
High

Optimize the Research and Analysis Journey First

Invest in features that support exploration, synthesis, comparison, and problem framing before expanding lower-value automation. Since 66% primarily use AI for research and analysis and 42% start new problems with it, this is where product relevance and adoption are most concentrated.

04
High

Target Cognitive Ease, Not Just Speed

Measure success beyond time saved by reducing review burden, decision fatigue, and workflow supervision. Although 79% report faster work, 58% say mental load shifts rather than decreases, showing that throughput gains alone do not create relief.

05
Moderate

Reinforce Human Ownership and Skill Growth

Make human contribution visible through editable reasoning, learning support, and authorship-preserving workflows. This builds on the fact that 72% still feel strong ownership and 81% use AI as both tutor and shortcut, while also addressing the 40% who feel some identity tension.

Key Takeaways

Conclusion

The research reveals a clear transformation in how knowledge work gets done: AI has become a default partner in research, analysis, and problem solving, but not a substitute for human authority. This is the defining pattern of augmentation with guardrails. AI enters the core workflow, accelerates execution, and supports learning, yet people continue to frame themselves as the final reviewers, decision-makers, and owners of the work. That is why 66% primarily use AI for research and analysis, 79% operate within human-led workflows, and 72% still retain a strong sense of authorship.

Challenges

The central friction is the verification tax. Users gain speed, but they do not grant AI unconditional trust. Nearly half, 49%, rely on evidence and source visibility to trust outputs, and 59% say responses are only good enough after verification or careful review. This is why efficiency without relief emerges so strongly in the data: 79% report time savings, yet 58% say mental load shifts rather than truly declines. The work gets faster, but accountability, review, and cognitive burden remain stubbornly human.

Looking Ahead

Looking ahead, the strongest opportunities lie in making AI easier to supervise, not just more capable at generating answers. Organizations and product teams should design for co-production: show evidence clearly, support risk-based delegation, create outputs that are easy to audit, and preserve visible human control throughout the workflow. They should also invest in features that strengthen learning and human contribution, since 81% already use AI as both tutor and shortcut and most respondents still define their value through judgment and context. The next competitive advantage will come from reducing the cost of review while reinforcing human ownership, confidence, and capability.

The future of AI at work will be won not by replacing human judgment, but by making human judgment faster, clearer, and easier to trust.

Research Methodology

This research draws on 104 in-depth interviews with business professionals representing a wide mix of roles, industries, and company sizes.

Interviews ran 7 to 27 minutes and covered primary AI use cases in problem-solving workflows, delegation boundaries by task type and risk, human oversight and approval models, what makes AI outputs trustworthy, and related workflow and governance topics. The conversational format allowed respondents to discuss their actual practices rather than select from preset options, surfacing nuance that closed-ended surveys typically miss.

Respondents included business professionals across technology, financial services, healthcare, retail, and manufacturing. All participants were selected for their direct experience with AI use in problem-solving and decision-support workflows. Company sizes ranged from small businesses to large enterprises.

The analysis of 104 interview transcripts was conducted using AI for semantic understanding, with multi-iteration validation and cross-verification to ensure analysis quality. Each transcript was independently reviewed by G2's AI Custom Research team to inform narrative, context, and clarity.

G2 Research, June 2026

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