G2Research Hub

Finance & Accounting

Research on software value, pricing, procurement, investment decisions, and measurable business outcomes.

2 reports
Cross-industry · G2 Research ·

AI Pricing After the Hype

How 350 business professionals are navigating AI pricing and procurement decisions, revealing a market where buyers expect AI as baseline functionality, apply traditional cost discipline to premiums, and treat AI spend as routine operational expense.

Read Report · 18 min

© 2026 G2. Independent research and partner co-developed studies, published for professionals evaluating software.

Methodology